Today you can count on free and fully functional CRM systems ✅ Do you want to know which are the best free CRM in English on the market?
The cost is the reason why only half of the ads use CRM, which can reach 50 euros per user per month. The good news is that you can have a CRM system for free. This option is very useful for new companies and professionals who start using CRM technology.
Next, we will indicate which are the best CRM systems that you can find on the market, and you will discover what features the free version of each program includes through an objective review of each program. Classified:
Top 10 Free CRMs for 2023
After an exhaustive analysis of the different software and functionalities included in its free versions, we have no problem in presenting you the TOP 10 free CRM systems of this year:
- Bitrix24 for customer support
- EspoCRM for its adaptability to different sectors
- Zoho CRM for entrepreneurs working on the move
- SuiteCRM for being a free Open Source system
- Really Simple Systems to manage the sales cycle
- CentralStation for its ease of use
- WinCRM for freelancers who work from home
- Agile CRM for being a very complete cloud option
- Hubspot for companies that manage many contacts
- Capture CRM by design with Kanban boards
While all of the CRMs above cover the basic needs of any business, some solutions have more features than others to successfully perform certain tasks. In the table below, you can check which areas are most covered by the suggested CRM systems.
CRM | contact management | Customer service | Sales | Marketing | work in mobility |
---|---|---|---|---|---|
bitrix 24 | ✔️ | ➖ | ➖ | ❌ | ✔️ |
SpoCRM | ✔️ | ✔️ | ✔️ | ✔️ | ❌ |
Zoho CRM | ✔️ | ✔️ | ➖ | ➖ | ✔️ |
SuiteCRM | ✔️ | ✔️ | ✔️ | ✔️ | ❌ |
Really Simple | ✔️ | ➖ | ✔️ | ❌ | ✔️ |
CentralStation | ✔️ | ➖ | ➖ | ❌ | ✔️ |
WinCRM | ✔️ | ✔️ | ✔️ | ❌ | Online version only |
Agile CRM | ✔️ | ✔️ | ✔️ | ➖ | ✔️ |
hubspot | ✔️ | ✔️ | ➖ | ➖ | ✔️ |
capsule | ✔️ | ➖ | ✔️ | ❌ | ✔️ |
The free CRM patterns that you will find in this analysis
When we consider introducing a free CRM in a company, the question definitely arises, is it really free or is there some kind of hidden cost? The answer is that it depends on the type of installation and the source code.
- On premise (local): The free CRM is installed on the company’s server. As long as your staff have the knowledge to implement and maintain, there is no cost.
- In the cloud (SAAS/Online): The system is hosted on the provider’s servers. They offer a free but limited version.
Regarding the types of code, we have two versions: - Open Source: Free CRM developed and supported by a community of users. Generally, they are preconfigured and each company can modify them to adapt them to their operations. In most cases, the installation is local.
- Proprietary (freemium model): A free but limited CRM owned and sold by a service provider. Available in the cloud, these editions are ideal for users who need to deploy systems quickly.
In any case, you will have to evaluate the differences between these modes and choose the one that is most convenient for you, taking into account other factors such as the growth of your business in the medium term and the scalability offered by certain software.
What features do the free CRM systems on the list include?
Efficient organization of queries and data recording, no matter where you are, is the reason why people or companies choose CRM. To get the best possible return on the above data, it provides capabilities for acquisition, customer portfolio management, and product development.
We can find the different functions that CRM offers in the three modules that make it up: Sales, Customers and Marketing.
- Capture function. They are located in the Sales module and provide segmented data and documentation for salespeople to do their job.
- Customer management functions . They are contained in the module of the same name and cover the interactions that occur between the user and the company.
- Product development function . They correspond to marketing, including the analysis of information to explore new market segments or increase the ARPU of the client portfolio.
Top 10 Free CRM Reviews for 2023
When evaluating the different free CRMs available on the market, we like to look at a number of features so that we can make a fair comparison:
- Whether it is an online or locally installed system
- Whether based on a freemium model or an open source model
- How many users are included in the free version?
- How many contacts can be managed
- Storage space
1.Bitrix24
Bitrix24 is a platform that unifies different tools: CRM, project management, solutions for HR departments (in their payment plans), and even VoIP telephony.
2.SpoCRM
If you are one of those who prefer a local installation, EspoCRM is a great choice. You can use it on your computer and you always have the option to upgrade to a cloud system after you pay. This open source software is supported by a large community of developers and users who offer support services through the official forums. There you can download a free version of the CRM in Spanish, as well as modules to adapt it to specific industries: real estate CRM, educational centers, health centers, banks, etc.
3. Zoho CRM
Zoho is probably one of the most popular systems on the market. Its free CRM in Spanish stands out for its functions designed for sales and marketing management, advertising performance management or real-time multi-channel interaction with customers. Contrary to what many people think, Zoho is not an open source system. If at any time the free version is not enough, you can complement it with different payment modules or rent a higher plan.
4.SuiteCRM
Another classic on the list of the best free CRMs, also in Spanish. Its open source system is flexible enough to adapt to the needs of the company, while allowing integration with other programs that we use thanks to its REST API. SuiteCRM includes features to reduce response time and improve customer satisfaction. It has its own community to exchange information or get support for any event.
5. Really Simple Systems
For freelance sellers who need a platform that allows them to work on the go, Really Simple Systems is an option to consider, although as we’ll see, it’s quite limited. It is a free online CRM with a simple and clear interface that we can customize so that only the information that interests us is displayed in the control panel. Integrate options into your dashboard to track ROI or send reports to clients with just one click. Important note: it is not available in Spanish (only in English).
6.CentralStationCRM
Simple and functional CRM. This is what Centralstation looks like, a software that makes it easy to manage contacts and organize tasks. The interface is very simple and the organization of the data stands out. With the labeling system we can group suppliers, customers or prospects and apply different filters. In exchange for this simplicity, Centralstation “sacrifices” functionality that other vendors typically provide, such as reporting and analytics or specific marketing features.
7.WinCRM
WinCRM is another option among the free CRMs available in Spanish on the web. As for the installation, it offers two ways: PC hosting or web version. The tool is aimed at entrepreneurs or freelancers who need an agenda of contacts and tasks: they can record interactions and define actions as completed or incomplete to organize their work. The graphical environment is that of Windows, so getting familiar with the system is not particularly difficult, and there are some tutorials on YouTube.
8. Agile CRM
One of the most popular products out there is Agile CRM, mainly due to the sheer number of features included in its free plan. With Agile, you’ll have a cloud-based marketing, sales, and account management system. The interface is very attractive and is in Spanish, although some menu options still need to be translated. Of course, you should know that you need a business email to register on your website.
9.Hubspot CRM
Hubspot is a software company that has been listed on the stock market since 2006. We can say that its online tool is a true “all in one”, since in addition to being a CRM, it also includes the generation of web forms, creation of page landings, SEO optimization etc. But is hubspot a completely free CRM? If you visit their website, the information is a bit confusing and it can be difficult to distinguish between the features included by default and those included in the payment module.
10. Capsule CRM
We close this list of the best free CRM with Capsule. This software is useful for our entry into the world of CRM. As we will see in the highlighted features, it has a free but basic plan in some areas. To take advantage of it, we will have to resort to some of their payment plans, which stand out for the advanced integrations they offer with well-known email marketing, accounting, and analytics companies. In its favor, we must highlight a very intuitive sales pipeline based on Kanban, which facilitates the progress of tasks and the modification of states, simply by dragging and dropping.
Best Free CRM for the Business Sector: Sales and Marketing
In this case, the main activity of the business is acquiring customers or selling products and services. What characteristics should we value? :
- Management of potential contacts
- transaction record
- Lead Tracking
- Product database
- Create a campaign
According to the table we saw at the beginning of this article, the best free options are open source systems like EspoCRM or SuiteCRM. The biggest disadvantage is that it doesn’t work on the move since they are systems installed on our computer.
The Best Free CRMs for Customer-Focused Businesses
The main focus is to retain users and provide the best service experience. The operation of these programs is simple: the client contacts the company by mail, a form on the web or by phone. The system opens the corresponding ticket reflecting the query or incident. What characteristics should we take into account? :
- Combine customer data
- Interaction log
- Shopping history
- Internal communication between departments.
- Opening and monitoring of events.
- Document Library
If you need to provide support or customer service, two good free systems are WinCRM and Agile. Remember the requirement to sign up for a company account to access the cloud version.